Red
Originally from the Côte-Nord, Hugo Girard is a well-known Quebec personality. A former World’s Strongest Man champion, he earned international recognition through his exceptional performances and remarkable determination.
Known for his commitment to motivation, well-being and pushing beyond one's limits, Hugo inspires through his journey and strength of character.
A man of heart and an outdoor enthusiast, Hugo perfectly embodies the rallying spirit of La Bittt à Tibi: authenticity, conviviality and the pleasure of sharing great moments.
We are proud to have him become our brand spokesperson in 2026.
Founded in 1999 in Amos, Abitibi, Belgh Brasse Brewery blends tradition and innovation to offer a wide selection of locally brewed beers in Quebec. The brewery brings together two distinct ranges: La Bittt à Tibi and Mons Abbey.
Quality and taste are at the heart of our values, and we are proud to have earned more than 110 international awards over the years.
Perfect Pairings
